I was recently approached by a French customer to develop a mascott for their sports podcast. It needed to reflect the French "cocorico" spirit (the rooster is a very symbolic animal in French culture), and transcend the spirit of competition and high level sports.
In order to reflect the customer's needs better, a full-height toony mascott was created, along with a cropped version. The color palette is voluntarily restrained and has been set to reflect the colors of French sportsteams.
